Often perceived to be a male-dominated space, the cryptocurrency market is witnessing a shift as women investors are increasingly embracing digital assets.
A recent survey by Mudrex, the Indian crypto platform, found that the number of women investing in cryptocurrencies surged tenfold in 2024-25 compared to the previous year.
According to local media reports dated 5 March 2025, women aged 25-30 emerged as the largest segment of female crypto investors, accounting for a substantial 53% of the total. They are followed by women aged 31-35, who make up 36% of the investor base.
Interestingly, younger investors aged 18-24 represent 11%, showcasing growing interest among Gen Z women.
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Bitcoin, Ethereum: A Favourite Among Women Investors
Interestingly, approximately 62% of female investors discuss their financial choices with family and social circles before making decisions. Meanwhile, 38% prefer independent decision-making.
When it comes to investment preferences, Bitcoin and Ethereum continue to dominate as the top choices among female investors. Ripple (XRP), Litecoin, and Solana also rank high on their list. Notably, meme coins such as Dogecoin, Shiba Inu, and Pepe are gaining traction among women investors, reflecting their interest in trending tokens.
Mudrex’s survey reveals that 65% of women prefer trading individual coins, while 45% opt for Coin Sets—curated baskets of themed tokens designed to diversify portfolios.
With Women’s Day on the horizon, we wanted to celebrate Women in Crypto
Thread
: Top 10 Women in Crypto
(Stay tuned for part 2 tomorrow
) pic.twitter.com/8T30uVb0gw
— Mudrex (@officialmudrex) March 1, 2025
Importantly, when it comes to information, about 40% of respondents cited social channels as their primary source of knowledge about crypto investments. News outlets account for 33%, while the remaining 27% rely on other sources such as friends or educational platforms.
“Beyond investing, many women are also looking to build careers in Web3,” said Alankar Saxena, Co-founder & CTO of Mudrex.
As we celebrate International Women’s Day this year, it’s clear that gender diversity is becoming an integral part of the crypto revolution.
“The crypto and Web3 space is evolving rapidly, and more women are stepping in to shape its future” said CEO and Co-founder Edul Patel.
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Key Takeaways
- The remarkable growth in women investors highlights the evolving landscape of crypto adoption and signals a promising future for female participation in blockchain and Web3 technologies.
- The steady uptick in female investors reflects changing perceptions about cryptocurrencies as viable investment options.
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